Thoughts on Design
In 'Thoughts on Design,' Paul Rand, a towering figure in graphic design, unveils the principles that shaped his groundbreaking work. With a blend of personal insights and practical advice, Rand challenges conventional notions of design while advocating for clarity, honesty, and simplicity. His reflections reveal the deep connection between design and communication, urging creatives to approach their craft with purpose and passion. This book is not just for designers; it appeals to anyone interested in the power of visual language in modern society. Dive into Rand's thoughts and discover how design can transform ideas into impactful realities.
By Paul Rand
Published: 2014
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